ZS Associates

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The rules of engagement with healthcare providers are changing. HCPs are more digitally connected than ever, which creates far more opportunities for life sciences sales reps to connect with their customers. But that digital connectivity also is changing how HCPs want to communicate with life sciences organizations. According to ZS’s research, 56% of prescribers now restrict those interactions.

To succeed, life sciences companies need to evolve their sales and marketing approach, and embrace customer-centric marketing. CCM enables organizations to integrate promotional efforts and better manage communications, using rich insights to optimize the customer journey.

ZS delivers end-to-end solutions that integrate strategy, implementation and optimization, with hands-on support. We stick to the highest industry standards and work closely with our clients. Combining strategic consulting with marketing planning and execution, we bring insights to light that inform a precise CCM plan designed to succeed in today’s evolving market environment.


  • ZS is a global life sciences consulting firm with more than 30 years of experience, and nearly 5,000 experts in strategy, analytics and technology.
  • We build a direct link between your customer engagement strategy and your tactical plan—ensuring that strategies and content are connected so that customer responses to one tactic will influence the next. In this world, Automation is key.
  • ZS puts customer channel and message preferences together to create data-backed engagement strategies, leveraging historical customer engagement data, market changes, and financial forecasting.
  • Certified Professionals

  • Salesforce Certifications

  • Appexchange Reviews

  • Appexchange Rating


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  • Phone

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# Focus

# Service lines


# Salesforce Expertise


# Certifications (166)

Salesforce Certified Marketing Cloud Email Specialist

32 x Salesforce Certified Marketing Cloud Email Specialist

Platform Developer I

30 x Platform Developer I

Salesforce Certified Administrator

27 x Salesforce Certified Administrator

App Builder

13 x App Builder

Sales Cloud Consultant

10 x Sales Cloud Consultant

Salesforce Certified Associate

9 x Salesforce Certified Associate

Tableau Desktop Specialist

7 x Tableau Desktop Specialist

Salesforce Certified Marketing Cloud Administrator

6 x Salesforce Certified Marketing Cloud Administrator

Platform Developer II

5 x Platform Developer II

JavaScript Developer I

4 x JavaScript Developer I

Service Cloud Consultant

3 x Service Cloud Consultant

Salesforce Certified Business Analyst

3 x Salesforce Certified Business Analyst

Sharing & Visibility Architect

3 x Sharing & Visibility Architect

Marketing Cloud Consultant

2 x Marketing Cloud Consultant

Data Architecture & Management Designer

2 x Data Architecture & Management Designer

Application Architect

2 x Application Architect

Marketing Cloud Personalization Accredited Professional

1 x Marketing Cloud Personalization Accredited Professional

Health Cloud Accredited Professional

1 x Health Cloud Accredited Professional

Tableau Certified Data Analyst

1 x Tableau Certified Data Analyst

OmniStudio Developer

1 x OmniStudio Developer

Marketing Cloud Developer

1 x Marketing Cloud Developer

User Experience Designer

1 x User Experience Designer

OmniStudio Consultant

1 x OmniStudio Consultant

Experience Cloud Consultant

1 x Experience Cloud Consultant

# Portfolio

Key clients:

# Geographic Focus

Languages: English, French, German, Japanese, Portuguese, Spanish, Traditional Chinese

International: India, United States

United States: Illinois, Massachusetts, Michigan, New Jersey, Pennsylvania

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Salesforce Value Delivered

CloudMasonry is a full-service and the leading provider of Salesforce consulting services for organizations both large and small across the US. The consulting company leverages its experience with cloud-based systems to help companies discover more significant value in their Salesforce investments. With their extensive experience across major industries, they have combined deep enterprise consulting experience with their collaborative approach to project delivery.

Client feedback from AppexChange:
“CloudMasonry was extremely easy to work with and very knowledgeable. They worked within our budget restrictions and offered as much follow-up support as we needed. I would highly recommend them.”

Certified Professionals: 45

AppExhange Reviews: 20

AppExhange Rating: 4.9

International: 2 Countries

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