Email Validator for MCAE

As per Salesforce best practice docs: "Your Pardot prospect database grows over time. To keep your list up to date, practice good database hygiene by checking that all your prospects are engaged. Bad database hygiene affects your scoring and grading and email deliverability, and it can prevent you from reaching your revenue potential. Good database hygiene keeps you connected with the most engaged prospects, protects your sending reputation, and helps increase your ROI. When your database is clean, you can focus on nurturing only the most qualified prospects."

The idea behind our app is to save Customers some time by using external services which would provide an email scoring based on publicly available information on the Web.

The solution uses Pardot API v5 and External Actions to integrate with external email validation services. For the time being, the following APIs have been integrated with Email Validator for Pardot (in alphabetical order):

• Abstract
• Email Rep
• Neverbounce
• Twilio's Sendgrid
• Zerobounce

NOTE: Requires an API key from at least one of the above services (almost all of them provide free tiers to be able to test it).