What sets us apart?With proven success in helping brands use technology as a competitive advantage, we have:
- Specialists in major marketing and advertising technologies
- Leading data integration and identity resolution capabilities
- Deep technology partnerships with marketing leading vendors
Merkle has been leading brands in their CRM transformation through multiple eras: from the early days of “Lists and Blasts” to more recent “Audiences and Segments” across channels.
Our partnership with Salesforce brings CRM solutions to life combining Merkle’s leading people-based marketing solutions with Salesforce’s leading marketing technologies.
Merkle and Salesforce have joined forces to deliver customer-led, digital-first relationships. By applying the latest in Merkle’s digital identity and Salesforce’s technologies with machine learning via Einstein, together we enable focus on high-value customers to achieve better engagement and higher profitability for known customers.
Expertise
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Salesforce Marketing Cloud
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Salesforce Service Cloud
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Salesforce Sales Cloud
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DMP
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Ad Studio
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Commerce Cloud
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We help you to design and define your CRM strategy and CRM Roadmap.
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Our experienced marketing consultants support you to find and attract the right audiences.
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Through dashboards and reports we create a better understanding of your customers behaviour and with our data-driven creativity we provide you with the right content for the right customer at the right time.