Annex Cloud Loyalty Cartridge for B2C Commerce

Annex Cloud, powered by the highly configurable Loyalty Experience Platform™, is Saas loyalty program management for organizations with sophisticated marketing strategies. Configure easily and seamlessly manage loyalty activities that motivate customer behavior across the entire customer journey – from awareness to purchase to retention, loyalty, and advocacy.

• Create or enhance your loyalty program to more effectively engage with customers, execute integrated campaigns within minutes, and motivate customers to engage and spend by:
• Collecting unlimited zero- and first-party attributes with consent using highly configurable progressive profiling.
• Delivering meaningful experiences by incorporating omnichannel experiences including gamification, action series, milestones, and more.
• Encouraging members to share on social media, participate in surveys, quizzes, and contests, and provide ratings & reviews.

Together, Annex Cloud and Salesforce help marketers achieve better outcomes: Gain new customers cost-effectively by incentivizing referrals and customers advocating for your brand.