Adform

Adform is the most powerful and safe media buying platform in the world. With a 20+ year history of delivering service excellence and forward-looking technology, Adform enables major brands, agencies and publishers, to create, buy, and sell digital advertising globally. Having pushed the boundaries through augmented intelligence and an industry-leading identity solution, Adform has consistently changed the game for digital advertisers.

By onboarding your Salesforce Data Cloud audiences to Adform Data Management Platform (DMP) you can build your retargeting strategy based on first-party data. You can then use the imported audience data in Adform Demand Side Platform (DSP) to run effective advertising campaigns that target customers based on their preferences or purchase history.